I'm Jack, Head of Creative for a portfolio of DTC brands on Meta. I find the angles that sell, brief the ads that prove it and cut the ones that don't.
Creative strategy for DTC brands spending on Meta, from the first angle to the page the click lands on.
Research in the customer's own words, and the competitor ads that have been running longest.
Video and static briefs your editors can follow, five videos per concept.
Pages built for the ad that sends the traffic, not a generic product page.
Klaviyo flows and campaigns that pick up what the ads start.
I go through your Meta account ad by ad and show you what's actually selling, what's burning money and what to make next.
Which angles, formats and hooks drive purchases, measured on spend and ROAS, not likes.
The ads and ad sets eating budget without converting, and what to pause.
Proven ads that aren't running everywhere they should, and angles competitors are scaling that you're not.
A ranked list of angles to test, ready to brief.
Send your brand, website and rough monthly spend.
Give me read-only access to Ads Manager.
Get the audit, and I walk you through it on a call.
Client names are left out on purpose. The numbers come straight from their Meta ad accounts.
Fill this in and your email app opens with the request ready to send. Or email me directly.
Your request is ready. If your email app didn't open, copy it and send it to jackaugustwarren@gmail.com.
Jack Warren is a jack of a few trades, not all of them. Figures in USD, from the brands' own Meta ad accounts.